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Guest Blog: Automated App Performance Testing… Monkeys Not Included

Today’s guest is David van der Bokke, Manager of Mobile Test Engineering from Groupon’s Palo Alto team. Groupon’s mobile apps are top rated and over 50% of transactions come from the apps. He works with an excellent team that includes folks like Michael Burton, the creator of Roboguice and author of “Android App Development for […]

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When Do You Need Test Automation?

In many cases, you have no plan to take up any test automation tools at the beginning of your first mobile project. You put all of your efforts on developing a blueprint of your app or game, run it locally on your own device, and test it manually. This is a typical approach adopted by […]

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Top 5 Android Testing Frameworks with Code Examples

To cope with the increasing testing workload, it has become a common practice to rely on a cloud-based Android app testing solution to automate scripted tests on a large scale of real devices for extensive QA. Despite that multiple Android testing frameworks are available for choose, it’s critical to understand the basics and how each […]

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Costs That You Can And Can't Control

Fiksu, the leading mobile app marketing platform, lately published the Fiksu Indexes, almost every single sub-index of which reflects a cost increase in terms of Cost per App Launch (CPL), Cost per Install (CPI), Cost per Loyal User (CPLU). One of the major reasons causing the increase would be the extreme competition in the App […]

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Tips & Tricks: How to Archive and Export .ipa from Script

As you might have experienced it is slightly different to export .ipa file with Xcode 6 (and especially 6.1). In the prior versions, it used to work out of the box when you had the right provisioning profile and distribution certificate within your environment. Furthermore, using Xcode 6 you need to have your user account […]

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5 Reasons Why Your Apps Get Uninstalled

As a mobile app developer, your job is not done when the app is published. One of the following questions in front of you is user engagement; put it in a simple way – install, usage, and stay. Then knowing why your apps may get uninstalled is crucial. In any business, customer acquisition is the […]

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Top 5 Myths in Mobile App Testing

With the proliferation of smartphones and mobile apps, startup companies are emerging with the dream of building a successful app. While having a mobile mindset and developing a mobile strategy is good with no question, misconceptions about mobile app development are here, there, and everywhere. For businesses, especially small market players, these misconceptions can result in any consequences – […]

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A Customer-Centric Mindset in Mobile Strategy

There is no denying that mobile is the hottest keyword in today’s competitive economic landscape. Ever since the boost and growth of mobile internet, many companies have been progressively investing in developing mobile apps for servicing their customers while they are on the go. At the same time, given the huge success of many startups like […]

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