It’s obvious that companies nowadays are investing more in automation solutions to streamline the workflow of build, test, deploy and monitor mobile apps. As developing high-quality apps requires lots of intensive testing, companies will most likely highlight Speed as one of the cornerstones when evaluating test automation tools and services.
The application quality has a direct relation to the long-term success of your app. This can be measured in terms of a number of installations, user ratings, their reviews and engagement, and eventually user retention. Today’s app users expect high-quality apps and even more so if they spent any money on those.